Your business is one-of-a-kind.

(So why is your branding generic?)

You deserve good branding

Here’s how to get it

Branding is more than just a logo and standardized color palette. It’s the voice and visual style you use to communicate about your business in every situation and setting.

Think of your branding like the fingerprint of your business—it should leave a one-of-a-kind signature wherever you go.

Good branding is attractive to your audience
Makes your business stand out in the crowd
And clearly explains what you do.

And yet many businesses try to squeeze by with generic, cookie-cutter branding.

You deserve better. Here’s why:

At Elan, we believe that investing in quality branding will increase the effectiveness of your ad campaigns, boost your ROI, and create devoted fans.

And yet many businesses try to squeeze by with generic, cookie-cutter branding.

You deserve better. Here’s why:

At Elan, we believe that investing in quality branding will increase the effectiveness of your ad campaigns, boost your ROI, and create devoted fans.

Your customized branding journey

A quick view of Elan’s Branding Process

LEARNING PHASE:

Quality branding starts with an in-depth look into your specific market and target audience. We conduct this exploration in collaboration with you using 1:1 interviews featuring you as the guest expert of your market, as well as through your thoughtful insights provided in guided questionnaires.

Elan-Strategy-Group-Branding

DESIGN PHASE:

We know that design decisions can be overwhelming, which is why we strive to make this process stress-free, successful, and fun. You’ll work with the Elan design team to create your logo, brand guide, web theme, and any other design pieces you need.

CONTENT PHASE:

After design, you’ll transition to the content team to work on your messaging. Our copywriters merge audience psychology insights with experienced word-smithing to craft cornerstone messaging you’ll use for years.

BUILDING PHASE:

Finally, design and content come together for you digital properties, including your website and social media pages.